Pretzel Amor

Wendy’s brought back the Pretzel Bacon Burger and to share the joy they asked Jon Secada to make this super fun music video singing tweets that rave about this amazingly delicious seasonal product. This is an adaptation of a campaign for the general market in which the goal is to create a compilation of love songs using consumers tweets as lyrics. If you want your thoughts being sung use the hashtag #pretzelamor when you rave about the flavors of this unforgettable burger.

Director Pedro Delguy and the creative team at BRAVO did an amazing job recreating the 90’s aesthetics to add humor and nostalgia to this great video. We can’t get this song out of our heads! Share it with your friends! They will love you for it!


2015 ADDY Awards

Gold in Best Digital Advertisement Category

2015 USH Idea Awards

FILM
Internet & Viral Film
Bronze: Bravo/Y&R – Otro Pretzel Más – Wendy’s